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  • Marca: Alberto Gil Solla, Rafael G. Sotelo Bovino
  • Marca: Juan Pérez-Carballo Veiga
  • Rentabilidad bursátil y...
    Por: Juan Pérez-Carballo Veiga

    Rentabilidad bursátil y prima de riesgo de mercado

    34,00 €
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  • Planificación y control de...
    Por: Juan Pérez-Carballo Veiga

    Planificación y control de la estrategia

    22,00 €

    Índice:
    Introducción
    Capítulo 1: Las claves de la planificación y el control.
    Capítulo 2: La cuenta compettiva de resultados.
    Capítulo 3: Las bases de la estrategia.
    Capítulo 4: La formulación de la estrategia.
    Capítulo 5: Diseño del cuadro de mando.
    Capítulo 6: Las perspectivas del cuadro de mando.
    Capítulo 7: El control de la estrategia.
    Capítulo 8: La previsión y el control financiero de la estrategia.
    Epílogo: Gestión del cambio y estilo de gestión.

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  • TV-Anytime. Hacia una TV...
    Por: Alberto Gil Solla, Rafael G. Sotelo Bovino

    TV-Anytime. Hacia una TV personalizada

    18,90 €

    ÍNDICE
    CAPÍTULO 1. Introducción.
    CAPÍTULO 2. Arquitectura y componentes.
    CAPÍTULO 3. Content Reference Indentifier (CRID).
    CAPÍTULO 4. Metainformación.
    CAPÍTULO 5. Personalización y publicidad
    CAPÍTULO 6.  Paquetes de contenidos (PACKAGING)
    CAPÍTULO 7. Transporte de la metainformación en entornos unidireccionales.
    CAPÍTULO 8. Servicios de provisión de metainformación en entornos bidireccionales.
    CAPÍTULO 9. Programación remota de terminales.
    CAPÍTULO 10. Conclusiones.
    BIBLIOGRAFÍA

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